Amazon Is One Of The Largest Online Retailers In The World.

Amazon is one of the largest online retailers in the world. There are very few people who know that Amazon is also a cloud computing company. In the Amazon website, you can find products ranging from toys to food. This online retailer has also developed a variety of consumer electronics like the kindle e-readers, fire tables, fire TV, and its most recent products launching Alexa and Echo. Amazon has a membership program called Prime, which provides some benefits such as discounts on Amazon, movies, free shipping, and deliveries in 2 hours or less depending on the city. Amazon’s success is the result of providing good customer service, short delivery times and flexible returns. Amazon’s marketplace is their website amazon.com, where a†¦show more content†¦As with every retail process there are hurdles to overcome, late deliveries, damaged products and out of stock items are all common. However, Amazon consistently demonstrates good business practices by providing prompt help to any problematic issues. They describe themselves as the world’s most customer-centric company. The Amazon app is a good way to quickly access to this digital marketplace via the smartphone. However, I would have to say I highly dislike the fact that every time I’m searching the web on my iPhone and click into the Amazon website the app suddenly opens. This causes a loop that takes me from my iPhone web search to the app repetitively. Over time and frustrated, I chose to eliminate the app from my phone. In the recent past I was asked to delete an Amazon app in an android phone because of this very issue. The Amazon app needs improvement and debugging. For This reason, I prefer to purchase on the website rather than their app. Alibaba the Chinese counterpart of Amazon provides a better app experience. Engaging costumers into fun games and activities to get discounts, coupons and vouchers. This makes using Alibaba’s app more enjoyable, since they are not just selling you products, they are also offering you entertainment. I would say Alibaba’s product review section is a lot better than Amazon’s. They call it â€Å"freebies and reviews† because there is the chance to get a free product to review. Besides providingShow MoreRelatedAmazon Business Strategy 11203 Words   |  5 PagesAmazon Business Strategy BIS/219 Amazon Business Strategy Successful business partnerships are the driving force behind competitive online retailers. Innovated strategies, business techniques, and customer relations management (CRM) will further enhance Amazon’s customer satisfaction and loyalty. Amazon uses e-business, e-commerce, and data management to gain competitive advantages against other online retailers. â€Å"No company exemplifies a new business era ofRead MoreMarket Segmentation Is An Approach Used By A Company1151 Words   |  5 Pagessituations† (p.118). 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